Customer Relationship Excellence Awards 2018
Recognising Organisations and individuals that excel in Customer Service!

About the CRE Awards
  Chairman's Introduction
  Overview & Enrolment Procedures
  CRE Awards Categories
  Photo Gallery
  Winner Statements
  Newspaper Coverages
  Nominate a Company
Supporting Organisations
  Judging Panel
  CRE Awards Organiser
CRE Model and Training

Winner Presentations
  2017 Winner Photos
  2016 Winner Photos
  2015 Winner Photos
  2014 Winner Photos
  2013 Winner Photos
  2012 Winner Photos
  2011 Winner Photos
  2010 Winner Photos
  2009 Winner Photos
  2008 Winner Photos
  2007 Winner Photos
  2006 Winner Photos
  Press Releases
  Global Certification
  Customer Service
Quality Standard (CSQS)
  APCSC Summit
  Best-in-Class Presentation
Benefits of the Awards

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1.    The CRE Awards offers the most comprehensive assessment and respected international recognitions in Customer Relationship with international bodies and business leaders' endorsement. Organizations can review their Customer Service processes, system and strategy to improve Customer Service quality.

2.    The CRE Awards recognition increases and enhances Corporate brand, credibility and image internationally.

3.    Learn the latest innovative CRE practices from the World-Class CRE Leaders and stay ahead of the competition.

4.    Increase customer centricity, perception and confidence in dealing with the organization. Employees will be able to deeply understand the customer focus and customer experience culture to enhance work efficiency.

5.    Continuous improvement opportunities and benchmarking of the organization's Customer Service efforts with the overseas and local market leaders through APCSC's CRM Benchmarking program.

6.    Benefit greatly from the best practices and critical success factors from the world-class framework outlined in the Customer Service Quality Standard (CSQS).

7.    Market leaders can learn more world-class customer service best practices in order to establish well-planned company mission and vision for long-term planning of CRE & CSQS international Corporate development blueprint.

8.    Greater focus on Customer Service and Relationship Excellence culture throughout the entire organization.

9.    Increase morale at all levels of the organization

10.    Far-reaching promotions and exposure of winners in the entire region through our international media partners, supporting organizations and news coverage.



 Best Use of Technology of the Year 2016
Corporate Employer of the Year 2016
Corporate Social Responsibility Leadership of the Year 2016
Customer Relationship Marketing Service of the Year 2016
Customer Satisfaction Quality System of the Year 2016
Innovative Technologyof the Year 2016
Best Internet+of the Year 2016



Hang Lung Properties Limited

- Best Use of Knowledge Management of the Year 2016
- Best Use of Technology of the Year 2016
- Corporate Employer of the Year 2016
- Corporate Social Responsibility Leadership of the Year 2016
- Employee Engagement Program of the Year 2016
- People Development Program of the Year 2016


2016 Customer Relationship Excellence Winner Statement:


 “It is our great honour to receive 9 Corporate CRE Awards from APCSC this year. These awards are a strong testament of our earnest effort in upholding our belief that protection is our calling. At AXA, we always put meeting our customers’ needs as our primary focus. We are committed to continuously develop and enhance our range of products in order to satisfy different and changing needs of both individual and corporate clients. We also believe that it is our inherent responsibility to support the community we operate in, hence creating a sustainable business via constant and considerable contribution in the dimensions of health, environment and the community.”



Mr. Stuart Harrison, Chief Executive Officer

AXA Hong Kong


 “We are extremely honored to be conferred the awards this year, including the Corporate Employer of the Year (Property Management), the People Development Program of the Year (Property Management), the Employee Engagement Program of the Year (Property Management), Best Use of Knowledge Management of the Year (Property Management), Best Use of Technology of the Year (Property Management – eLearning), Corporate Social Responsibility Leadership of the Year (Property Management). Those awards represent public recognition of our efforts made to bond the team through various engagement programs, our aspirations on achieving outstanding and sustainable outcomes, our commitments in the pursuit of providing “Go the extra miles” customer services and our passions on devoting more resources to high technology which apply to all aspects of the shopping malls, car parks. We have constantly maintained our commitment to the “We Do it Right” principle in choosing the right locations, architectural design, customer services and people development for all our projects. We dedicate ourselves to ensuring that rigorous attention is paid to attentive detail in our work, thereby enabling our stakeholders to fully understand the outstanding advantages that Hang Lung Properties enjoys. In the coming years, we will continue to live up to this principle. Finally, we would like to take this opportunity to thank APCSC for providing such professional platform for organizations like us to share best practices and marketing trend. We will continue to devote our best efforts and fulfill our profound commitment to exceed expectations of our customers.”


Mr. Philip N.L. Chen, Managing Director

Hang Lung Properties Limited

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